Being a sales manager, and having overall responsibility for an organisation's sales targets, is an extremely demanding job that requires a wide variety of skills and bears a heavy burden of responsibility. The demands made on today's sales managers are greater than ever. The following is a brief list of some of the areas in which you need to excell at if you want to meet these expectations:   Formulate and meet the company's budgetary goals and targets Formulate the company's mission, vision and values Optimise sales efforts to maximise your utilisation of market Identify market opportunities, in relation to the company's existing product palette Segment the market to identify potential leads Formulate individual targets and key performance indicators for your sales team Generate a realistic pipeline of opportunities and forecast accurately Coach individual sales team members and help them improve their results Quality assure sales process measures Ensure that the sales team is a good match to market opportunities Carry out staff evaluation in the field Contact me with further information relating to sales management training.